The “exciting phenomenon” is growing so much momentum, Bumble have dubbed it the “timeline decline”, but explained the shift is not the end of romance as we know it. So timelines are out, and choosing your own path is in.”ģ Traditional relationships are going out the door. “In fact, 31 percent of women say they are no longer focused on adhering to traditional relationship timelines and milestones. “Women are increasingly looking around and wondering why they feel the need to follow an outdated rule book when it comes to their dating journeys and relationship milestones,” Lucille McCart, the dating app’s APAC communications director, told. The findings, uncovered in the 2024 annual dating report from Bumble, shows women are “pushing back” and are instead prioritizing finding the right partner instead of rushing to hit “outdated” goals. New data has revealed women are sick of the constant pressure to follow traditional relationship timelines, with 1 in 3 now stating they’re “no longer focused” on achieving the societal milestones. That’s the timeline women have historically been sold as the most successful pathway to a happy life.īut despite that messaging being shoved down our throats at every conceivable opportunity, women have had enough.
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